Retail Marketing

Training Provider: Institute of Technical Education
Course Reference: TGS-2020500403
S$2,106

About This Course

On completion of the module, students should be able to apply the core principles and practices of marketing in a retail context and to identify the retail marketing mix, consumer buying behaviour, current retail trends and strategies.

What You'll Learn

On completion of the module, students should be able to apply the core principles and practices of marketing in a retail context and to identify the retail marketing mix, consumer buying behaviour, current retail trends and strategies.

Retail Marketing (DM4028FP) is one of the modules leading to HIGHER NITEC IN SERVICES - VISUAL MERCHANDISING.

Entry Requirements

3 GCE 'O' Level Grades:

Grade 1 - 7 in English Language

Grade 1 - 8 in any 2 subjects

Applicants must have sat for Mathematics (Elementary or Additional).

OR

Nitec in Services/Technology qualifications

Nitec qualifications

Note:

Applicants applying for this course must be free from colour appreciation deficiency.

Course Details

Duration 122 hours
Language English
Training Commitment Part Time
Total Enrolled 21 students
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