Media Writing - Getting your message across (Synchronous e-learning)

Training Provider: NATIONAL UNIVERSITY OF SINGAPORE
Course Reference: TGS-2020507524
S$428
Original: S$1,425
Save S$998

About This Course

The trick to communicating effectively is to write simply and concisely. Yet this is easier said than done because of the perception that messaging requires an oh-so-formal approach replete with polysyllabic jargon. That is so wrong. What’s worse is when the message is clouded by platitudes and self-glorification that you see so often in press statements.

This 1.5 days workshop is designed to help participants learn the key principles of good writing and how to get your tone right.

What You'll Learn

"Course Outline

In this 1.5 days workshop,

Let’s talk about the key principles of Good Writing
1. Getting your focus right
2. Tips on keeping your message short and sweet
3. Choosing the right words
4. Structuring your content

Let's talk about getting your Tone just right
1. Knowing whom you are writing for
2. Adjusting your style to suit the medium: whether letter/email, formal proposal of feedback, announcement or report
3. Writing with empathy

Finally, let’s talk about how you’ve done so far with by doing a post-mortem on your own work, whether they are speeches, press releases or letters. And how they could have been better."

Course Details

Duration 11 hours
Language English
Training Commitment Full Time
Total Enrolled New course
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