Mobile Apps Marketing (Synchronous e-learning)

Training Provider: SINGAPORE CHINESE CHAMBER INSTITUTE OF BUSINESS
Course Reference: TGS-2021005487
S$350
Original: S$700
Save S$350

About This Course

Upon completion of the course, the learners will be able to

• Prepare a mobile apps marketing strategy to meet business goals.
• Analyse mobile app design for user interface and user experience
• Propose an assessment criteria for mobile apps development and marketing efforts.
• Compare and analyse criteria for mobile app development partners.
• Measure the effectiveness of mobile apps marketing campaigns and recommend steps to optimize the performance to meet business goals.

What You'll Learn

The aim of the course is to equip the professionals, managers and executives (PMEs) who are currently working or those intending to make a career switch to the Retail industry, with in depth knowledge and skills to prepare a mobile apps marketing implementation plan in alignment with the organisation’s business goals, analyse the mobile app design, selecting of mobile apps development partners as well as ways to optimised the mobile apps marketing campaigns performance.

Entry Requirements

1) Age 21 years or above and have at least 2 years of work experience in supervisory or leadership position.
2) Able to speak, listen, read and write English at a proficiency level not lower than the Employability Skills WSQ Level 5 WPL (Comprehensive) and WPN. Similarly for Chinese at a proficiency level not lower than GCE ‘N’ or Hanban BCT (A) score not lower than 241 or BCT (B) score of not lower than 121.

Course Details

Duration 16 hours
Language English
Training Commitment Part Time
Total Enrolled 199 students
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