WSQ - Tourism Networking
About This Course
Upon completion of this module, the learner is able to evaluate potential and suitability of
and seek new ways of utilising these skills. Identify and establish industry stakeholder
relationships at all levels of business operations to further the organisation’s strategies and
objectives. Enhance stakeholder relationships through targeted programmes and activities.
LO 1: At the end of this session, learners should be able to Identify objectives of Stakeholders
relationships (K1, A1)
LO2- At the end of this session, learners should be able to Develop stakeholders relationships (K2,
K3,A2)
LO3 - At the end of this session, learners should be able to Manage channels and Negotiation
techniques (K4, K5, A3)
LO4 - At the end of this session, learners should be able to evaluate the effectiveness of
Programmes and activities (K6, K7, A4. A5)
What You'll Learn
relationships through
targeted programmes and
activities.
Objectives and focus of
programmes and
activities to enhance
stakeholder
relationships.
• Importance of
stakeholder
relationships to
organisation.
• Stakeholders’ issues of
interest.
• Channels and
techniques for
stakeholder
communications.
• Negotiation techniques.
• Legal, regulatory, ethical
and socio-cultural
constraints related to
stakeholder
relationships.
• Key performance
indicators of
programmes and
Assess organisation's
relationships with
relevant stakeholders to understand rationale
and focus of
programmes and
activities to enhance
stakeholder
relationships.
• Identify, perform and
evaluate own role in
programmes and
activities to enhance
stakeholder
relationships to support
organisational strategies.
• Manage working level
relationships with peer
stakeholders to support
programmes and
activities to enhance
stakeholder
relationships.
• Evaluate effectiveness
of programmes and
activities in accordance
with key performance
indicators.
• Take necessary follow up actions to maintain
stakeholder relationships.
Entry Requirements
This course is targeted to develop business opportunities and networking in target segments,
review market needs and opportunities to better meet the needs of existing markets and
bring benefits to the organisation, and develop customer relationships for those working or
intending to work in the tourism industry.
Learners must be at least 25 years old and have at least 2 years of work experience in an executive
position in the tourism-related industry.
Academic Requirements:
GCE ‘O’ level, with pass in English
WSQ/Polytechnic Diploma
Literacy Requirements:
Achieve a minimum band of 5 in IELTS OR
Workplace Literacy (Comprehensive) Level 5
Assumed Skills, Knowledge and Attitude
Able to understand Business Management
Able to perform basic tasks and functions in tourism operations
Able to influence changes and decisions in the department
Able to translate information and present its findings
Possess positive attitude and excellent communication skills