Specialist Diploma in Marketing Analytics and Insights

Training Provider: Republic Polytechnic
Course Reference: TGS-2021009966
S$4,284

About This Course

Upon successful completion, course graduates will be able to:
• Execute market research to gather and validate consumer behaviour pertinent to their business.
• Implement business decisions & strategies based on interpreted consumer insights & analytics.
• Devise and manage an effective marketing campaign using marketing and integrated marketing communication know-how.

What You'll Learn

The Specialist Diploma in Marketing Analytics and Insights enables fresh graduates and marketing practitioners to gain critical knowledge and skills in frontier areas such as data analytics, marketing research and behavioural insights, thereby gaining an employability edge in relevant fields. This practicum-focused course utilises case studies of the best and most current industry practices to turn valuable consumer insights, innovative marketing ideas, powerful data analytics and visualisation techniques into implementable business strategies.

Info: The Post-Diploma Certificate in Marketing Analytics & Management is by Singapore University of Social Sciences. Refer to SUSS webpages for the updated PDC course fees and course duration.

Entry Requirements

• Applicants should possess at least a local diploma qualification or equivalent from recognised institution.

• Applicants who do not meet the entry requirements may be considered for admission to the course based on evidence of at least 5 years of relevant working experience or supporting evidence of competency readiness. Suitable applicants who are shortlisted will have to go through an interview and/or entrance test.

Course Details

Duration 120 hours
Language English
Training Commitment Part Time
Total Enrolled 21 students
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