Post-Diploma Certificate in Digital Media Engagement
Training Provider: Republic Polytechnic
Course Reference: TGS-2021010086
S$4,284
About This Course
Consists of:
Module 1 - Fundamentals of Digital Media Engagement
Module 2 - Foundation of Digital Media Analytics
Module 3 - Communication Strategies for Digital Media
Refer to individual module synopsis.
What You'll Learn
People do not use digital media for a one-way experience. They are seeking connections — with people and with brands.
What started out as a way for people to hang out with their friends online has turned into a place where brands can engage in meaningful conversations and turn those conversations into followers and customers. And digital mediaengagement has a major impact on all businesses, affecting everything from brand awareness to customer loyalty.
With the Post Diploma Certificate in Digital Media Engagement, students learn how to effectively utilise digital media engagement concepts and digital media analytics to develop and improve a brand’s digital media engagement strategy.
What started out as a way for people to hang out with their friends online has turned into a place where brands can engage in meaningful conversations and turn those conversations into followers and customers. And digital mediaengagement has a major impact on all businesses, affecting everything from brand awareness to customer loyalty.
With the Post Diploma Certificate in Digital Media Engagement, students learn how to effectively utilise digital media engagement concepts and digital media analytics to develop and improve a brand’s digital media engagement strategy.
Entry Requirements
• Applicants should possess at least a local diploma qualification or equivalent from recognised institution.
• Applicants who do not meet the entry requirements may be considered for admission to the course based on evidence of at least 5 years of relevant working experience or supporting evidence of competency readiness. Suitable applicants who are shortlisted will have to go through an interview and/or entrance test.
Course Details
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