Writing for Digital Media

Training Provider: Republic Polytechnic
Course Reference: TGS-2021010091
S$321
Original: S$1,071
Save S$750

About This Course

This module introduces students to concepts and techniques that enables them to write and create content catered to online audiences on digital media platforms.

What You'll Learn

Audiences today seek content from multiple platforms and media professionals must learn to communicate through and across these platforms. This module introduces students to concepts and techniques that enables them to write and create content catered to online audiences on digital media platforms. Students will be guided on how to strategically integrate digital media tools in the content creation process and well as to employ digital media tools to drive traffic and attract readers.

Students will also learn how, through design and storytelling, digital media platforms can be used to create targeted messaging that deliver multiplied and measurable results. They will gain hands on experience designing news content as well as communication strategies for major digital platforms including web, social media and mobile.

Entry Requirements

• Applicants should possess at least a local diploma qualification or equivalent from recognised institution.

• Applicants who do not meet the entry requirements may be considered for admission to the course based on evidence of at least 5 years of relevant working experience or supporting evidence of competency readiness. Suitable applicants who are shortlisted will have to go through an interview and/or entrance test.

Course Details

Duration 30 hours
Language English
Training Commitment Part Time
Total Enrolled New course
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