UX Research Foundation (Classroom, Synchronous and Asynchronous e-Learning)

About This Course

• The ability to integrate future-focused human-centred design thinking into your work, creating faster, simpler, and more intuitive experiences between humans and technology.
• Gain fluency with the core UX research and data-driven techniques to design intuitive digital experiences that provide meaningful and relevant experiences to users.
• Diving deep into the UX design process, from user research and content strategy to wireframing, prototyping, and usability testing with industry-leading platforms like Figma.
• The understanding of the importance of research in any product design processes, allowing you to put the users first by first empathising with real users to discover their pain points, challenges, desires, stories, etc.
• Gain fluency with the core principles of Discovery and Define within the Design Thinking framework, knowing which research methodologies are relevant and making sense of data collected.
• Demonstrate ability to know when and how to use quantitative (statistical data) and qualitative (insights that can be observed but not computed) research.