WSQ Digital Marketing Essentials - (Classroom and Async e-learning)
Training Provider: @ASK TRAINING PTE. LTD.
Course Reference: TGS-2023020687
S$90
Original: S$300
Save S$210
About This Course
Upon completion of this course, trainees should be able to utilise marketing mix frameworks to:
● plan digital marketing objectives and resources to execute digital marketing campaigns
● design digital marketing funnels comprising a mix of digital channels
● develop individual digital marketing channel strategies based on research on consumer needs and preferences
● evaluate essential digital marketing metrics to assess the performance of digital marketing campaigns
What You'll Learn
The Digital Marketing Essentials course targets digital marketing personnel to develop crucial knowledge and skills to create digital marketing plans to launch campaigns such as Search Engine Optimisation, Social Media Marketing, and Digital Advertising. The course covers the fundamentals of digital marketing and includes the concepts of digital marketing funnels, strategies, and metrics to assess the performance of digital marketing campaigns.
Entry Requirements
● 1 GCE ‘O’ level or equivalent (≥ 21 years old); OR
● NITEC/Higher NITEC (≥ 21 years old); OR
● Mature candidates (≥ 30 years old with 8 years’ work experience); OR
● Candidates with other qualifications will be considered on a case-by-case basis
Course Details
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