Advanced Certificate in Crisis Management for Business Module 3: Crisis Management
Training Provider: SINGAPORE MANAGEMENT UNIVERSITY
Course Reference: TGS-2023039469
S$600
Original: S$2,000
Save S$1,400
About This Course
At the end of the 2-day module, participants will be able to:
• Understand the key concepts, language and structure of crisis management
• Acquire a framework for guidelines and strategy for internal and external stakeholders
• Apply the tools and techniques regardless of organisation size and across borders
What You'll Learn
No matter what the origin of the crisis, the consequences can be catastrophic for the company and jeopardise its future. To effectively manage any type of crisis, it is essential to react quickly and take adequate measures to get your business out of the turmoil.
This module focuses on the guidelines of managing a crisis with both internal and external teams. Within an organisation, when such an event takes place, the reality of the situation and urgency of managing a crisis rest not only on the crisis teams and the spokesperson, but also on how the leadership conduct themselves and provide the necessary guidance. There’s also the need to manage external collaborators and stakeholders who are impacted by the situation. Integrating crisis management within the organisation such as employees, and externally with stakeholders and partners is a delicate balancing act that requires firm and sensitive handling that could make or break an organisation and its reputation.
This module focuses on the guidelines of managing a crisis with both internal and external teams. Within an organisation, when such an event takes place, the reality of the situation and urgency of managing a crisis rest not only on the crisis teams and the spokesperson, but also on how the leadership conduct themselves and provide the necessary guidance. There’s also the need to manage external collaborators and stakeholders who are impacted by the situation. Integrating crisis management within the organisation such as employees, and externally with stakeholders and partners is a delicate balancing act that requires firm and sensitive handling that could make or break an organisation and its reputation.
Entry Requirements
Participants should be fluent in speaking and written English.
Course Details
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