Service Design
About This Course
While user experience design emphasises the interaction between users and products, service design puts human experience at the heart of the design process and takes a broader perspective to look at the full end-to-end journey, including the planning and organising of the infrastructure, human resources, communication, interaction, and processes that stretch across multiple channels and touchpoints. A service designer looks at an experience holistically, maps out all the related aspects that contribute to the experience, and explores possibilities to create memorable, meaningful, and targeted experiences. Participants will build the vocabulary of service design, take a human-centred design approach to evaluate, analyse, and document the existing condition of service, and bring together research insights, design, business, and technology to shape the services of the future.
What You'll Learn
This course enables the participants to evaluate, plan, and craft complex services.
Entry Requirements
No prior knowledge is needed. Participants only need to have a sense of curiosity and be keen on the improvement of processes and practices.