NE 205: Data Science in Entrepreneurial Marketing (Synchronous E-learning)
Training Provider: NANYANG TECHNOLOGICAL UNIVERSITY
Course Reference: TGS-2024042449
S$630
Original: S$2,100
Save S$1,470
About This Course
1. Overview of data science (Pre-reading);
2. Causal and correlation analyses;
3. Quantitative and Qualitative Analyses;
4. Applications of ChatGPT for Entrepreneurial Marketing; Data-driven marketing strategy
What You'll Learn
This course aims to provide participants with fundamental knowledge and skills in data science in order for them to develop a marketing plan and launch a marketing campaign. The 2-day programme introduces a series of tools, libraries, datasets, algorithms, and use cases of data analysis solutions to real-world problems. The learning design for this course aims to allow participants to have hands-on experience and use technology to assist in data science, e.g. Chat Generative Pre-trained Transformer (ChatGPT).
Entry Requirements
Diploma
Course Details
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