Advanced Certificate in Product Management Essentials Module 3: Launching and Tracking a Product Launch (Classroom, Asynchronous and Synchronous E-Learning)
Training Provider: SINGAPORE MANAGEMENT UNIVERSITY
Course Reference: TGS-2024047029
S$1,440
Original: S$4,800
Save S$3,360
About This Course
In this third module, participants will gain proficiency in working alongside developers and enhancing effective communication, having acquired skills in collaborating with User Interface (UI)/User Experience (UX) designers in preceding modules. They will also get to plan a product launch and learn how to track the progress of their product in order to make informed decisions in iterative development.
What You'll Learn
At the end of the module, participants will be able to:
- Explain key terminology used by developers
- Illustrate common workflows in software development
- Explain the importance of using data to make informed product decisions in iteration
- List tools for data collection and analysis
- Set up and justify key performance indicators (KPIs) to measure product success
- Plan a product launch, including coordination items with marketing and sales teams for product promotion
- Set up KPIs to monitor product performance post-launch
- Explain key terminology used by developers
- Illustrate common workflows in software development
- Explain the importance of using data to make informed product decisions in iteration
- List tools for data collection and analysis
- Set up and justify key performance indicators (KPIs) to measure product success
- Plan a product launch, including coordination items with marketing and sales teams for product promotion
- Set up KPIs to monitor product performance post-launch
Entry Requirements
Nil
Course Details
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