Scaling Your Food and Beverage (F&B) Business: Tactics for Building Competitive Store Models (Synchronous E-Learning)

Training Provider: SINGAPORE MANAGEMENT UNIVERSITY
Course Reference: TGS-2024049046
S$600
Original: S$2,000
Save S$1,400

About This Course

Designed for food and beverage (F&B) owners, this course imparts essential skills to help their businesses forge a distinctive market presence in the new era. Learn to develop bestselling products and extract maximum brand value to captivate your target audience. With a focus on creating profitable and customer-loved dining experiences, this training will enable participants to craft a restaurant model that stands out in an increasingly competitive landscape. By the end of this course, participants will have the knowledge and skills needed to develop a restaurant model that is not only competitive and profitable but also popular with customers, ensuring sustained business success.

What You'll Learn

At the end of the 2-day course, participants will be able to:
• Master techniques to distill and enhance the intrinsic value of their brand, increasing its appeal to consumers and stakeholders
• Gain insights into structuring their offerings and designing menus that maximise profit while appealing to customer preferences
• Understand how to effectively position their brand in the market to attract and retain their target customer base
• Learn the principles of crafting compelling slogans that resonate with customers and enhance brand recognition
• Discover strategies for developing standout products that become customer favourites and drive sales

Entry Requirements

NA

Course Details

Duration 15 hours
Language English - Mandarin
Training Commitment Not specified
Total Enrolled New course
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Note: To apply for this course, visit or contact the training provider directly.

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