Product Styling by Theme
About This Course
This immersive two-day workshop is designed to equip learners with practical product styling competencies applicable across retail, merchandising, and product-based businesses. Learners will apply customer profiling insights and internal brand guidelines to select styling elements and curate thematic product displays.
Through structured styling activities, they will demonstrate design principles, apply colour theory, and use props and grouping techniques to enhance visual storytelling. Learners will also execute installation planning through cost and workflow considerations, and finally present and install complete styling setups based on assigned briefs.
This course blends creative styling with commercial considerations,ideal for professionals involved in retail displays, seasonal promotions, or brand-aligned visual merchandising.
What You'll Learn
LO1: Apply knowledge of customer demographics to select appropriate styling elements that support brand identity.
LO2: Implement internal brand guidelines to select suitable products for a themed styling display.
LO3: Demonstrate design principles to arrange products for cohesive and visually engaging styling setups.
LO4: Apply brand-aligned colour theory to create styling sketches and moodboards that express a visual concept.
LO5: Implement grouping techniques using props and mannequins to support a themed styling concept.
LO6: Execute cost calculations and workflow planning to prepare for a styling installation within given constraints.
LO7: Present display plans and sketches to install and present a complete styling setup aligned with the assigned brief.
Entry Requirements
Entry Requirements
- 1 year of working experience in any sector; and
- Workplace Literacy and Numeracy (WPLN) 4 or equivalent
*Learners without the right WPLN or equivalent qualifications can be accepted if they have at least 3 years of relevant working experience in retail/media/branding roles, subject to the MR’s approval.