Design Thinking with Generative AI
About This Course
This course equips entrepreneurs and small business owners with practical frameworks and emerging AI-driven methods to discover, assess, and act on new business opportunities in a digital-first economy. Participants will learn to identify market gaps, position their products or services strategically, generate leads using digital content and automation, and continuously optimise their business strategy using data insights.
Designed for learners with little to no prior experience in digital selling or AI, the course blends foundational business strategy with modern lead generation and analysis practices, empowering participants to drive growth through informed, tech-enabled decisions.
What You'll Learn
- Determine the importance of Generative AI in design thinking to team members.
- Promote case studies with Generative AI to demonstrate how organisations apply design thinking as a tool for solving problems and challenges
- Apply the stages of the design thinking process by integrating Generative AI to support effective use of its methodologies
- Contextualise generative AI methods in design thinking to support the framing of concepts that align with the organisation’s strategies and values.
- Facilitate stakeholders’ innovation mindset through applied design thinking strategies.
- Implement the concept of Generative AI in design thinking by establishing metrics.
- Develop solutions to remove organisational obstacles that limit design thinking adoption.
Entry Requirements
Minimum Entry Requirements
* Minimum GCE ‘N’ Level
* Ability to use Windows and/ or Mac OS
* Ability to use Word Processing and Excel
* Basic awareness of software systems and applications