STRATEGIC DESIGN THINKING
About This Course
Creative Strategy Development is an advanced-level course that equips learners with the strategic thinking, creative competencies, and practical tools needed to develop original concepts and translate abstract ideas into production-ready design directions. The course emphasizes collaborative ideation, intellectual property considerations, and structured creative thinking methods such as design thinking and SCAMPER. Learners will build advanced capabilities in stakeholder engagement, idea generation, IP validation, and visual communication by producing concept sketches, mood boards, and mock-ups. Designed for professionals in roles such as visual content developers, production artists, and creative team leads, the course is highly relevant to industries including media, advertising, performing arts, and digital design.
What You'll Learn
LU1: Explore Room for New Ideas
• Explore creative opportunities through collaborative engagement in design settings
LU2: Intellectual Property Considerations in Design
• Check IP issues when developing and evaluating original design ideas
LU3: Concept Development and Creative Execution
• Communicate design ideas effectively to receive constructive team feedback
• Apply creative frameworks to generate and refine original design concepts
Entry Requirements
• Completion of secondary education
• English literacy at Level 4
• Designer / Creative Thinking
• Content Developers