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Research & Insights

Name: Research & Insights
Price: 1866.00 SGD

Training Provider: SINGAPORE POLYTECHNIC

Course Reference: TGS-2026063038

S$1,866

About This Course

This a Module under the Diploma in Design (Business & Strategy).

What You'll Learn

This module introduces students to basic research methods used in design, marketing and communication. Topics include audience profiling, surveys, observations and interpreting qualitative and quantitative data and visualising data effectively. Students will learn to generate actionable insights that inform strategic decision-making, guide content development and shape campaign planning to achieve business and brand objectives.

Entry Requirements

GCE ‘O’ Levels 3 relevant passes and 1 year relevant working experience:
Subjects/Min. Grade:
1. English: 6
2. Mathematics: 7
3. Arts/Humanities: 6

FT Nitec
GPA > 3.5 OR
GPA > 3.0 and 1 year of relevant working experience

PT Nitec in Technology/Services
GPA > 3.5 and 1 year of relevant working experience

FT Higher Nitec
GPA > 2.0 OR
GPA > 1.5 and 1 year of relevant working experience

PT Higher Nitec in Technology/Services
GPA > 2.0 and 1 year of relevant working experience

WSQ Diploma
Relevant WSQ Advanced Certificate (or higher) with 1 year of relevant working experience and Level 6 for both WSQ Workplace Literacy SOA & Workplace Numeracy SOA.

Without any of the relevant academic qualifications
At least 2 years of relevant working experience.