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Modular Certificate in Digital Content & Analytics

Name: Modular Certificate in Digital Content & Analytics
Price: 5598.00 SGD

Training Provider: SINGAPORE POLYTECHNIC

Course Reference: TGS-2026063041

S$5,598

About This Course

This a Certificate under the Diploma in Design (Business & Strategy).

What You'll Learn

The Certificate in Digital Content & Analytics provides participants with foundational knowledge in digital marketing, content strategy, and digital analytics. It covers online platforms, targeting strategies, campaign planning, and performance tracking, focusing on how brands use digital tools to meet communication and strategic goals. Participants will learn to plan and create strategic content aligned with audience needs and marketing objectives, and adapt content across multiple channels while maintaining consistency. The course also introduces core analytics concepts and tools to track audience behaviour and content performance using platform insights, engagement metrics, and basic dashboards, and to use data to inform creative and strategic decisions.

Entry Requirements

GCE ‘O’ Levels 3 relevant passes and 1 year relevant working experience:
Subjects/Min. Grade:
1. English: 6
2. Mathematics: 7
3. Arts/Humanities: 6

FT Nitec
GPA > 3.5 OR
GPA > 3.0 and 1 year of relevant working experience

PT Nitec in Technology/Services
GPA > 3.5 and 1 year of relevant working experience

FT Higher Nitec
GPA > 2.0 OR
GPA > 1.5 and 1 year of relevant working experience

PT Higher Nitec in Technology/Services
GPA > 2.0 and 1 year of relevant working experience

WSQ Diploma
Relevant WSQ Advanced Certificate (or higher) with 1 year of relevant working experience and Level 6 for both WSQ Workplace Literacy SOA & Workplace Numeracy SOA.

Without any of the relevant academic qualifications
At least 2 years of relevant working experience.