Strategic Digital Content Creation
Training Provider: SINGAPORE POLYTECHNIC
Course Reference: TGS-2026064209
S$2,022
About This Course
This is a module under the Specialist Diploma in Digital Marketing & Analytics.
What You'll Learn
Strategic Digital Content Creation focuses on designing and producing digital content that is fit for purpose across key formats and platforms. Students will develop content plans, create copy and visual assets, and refine content using audience insights, platform performance signals and GenAI-enabled tools to improve efficiency and engagement. The module includes practical content applications such as livestreaming, social commerce and campaign-based assets.
Entry Requirements
Polytechnic Diploma
• Recognised local Polytechnic Diploma in any discipline
Without any of the relevant academic qualifications:
• At least 3 years of relevant working experience.
Recognition of Prior Learning (RPL):
• Applicants who do not meet the entry requirements may be considered for admission to the course based on supporting evidence of competency readiness. Suitable applicants who are shortlisted may have to go through an interview and/or entrance test. The Polytechnic reserves the right to shortlist and admit applicants.
Course Details
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