(24 hrs) Digital Content Creation
About This Course
This Digital Content Creation course offers a comprehensive exploration into the management of digital content. It's designed for anyone seeking to enhance your proficiency in creating, deploying, and optimising content for online platforms.
The curriculum begins by establishing a robust understanding of content governance, providing you with the skills to define clear guidelines and navigate existing policy frameworks.
Subsequently, the course delves into the practicalities of managing web assets and Content Management Systems (CMS), focusing on the systematic organisation of information and configuration of settings to ensure consistent and reliable updates.
A significant portion of the programme is dedicated to the process of publishing web content, where you will refine content components and prepare web pages for seamless deployment.
Beyond the creation aspect, this course also covers essential troubleshooting methodologies, enabling you to identify and resolve CMS-related issues that may impact content display.
Finally, you will gain proficiency in interpreting performance metrics, utilising data-driven insights to strategically enhance content design and improve the overall user experience.
Upon completion, you will possess a holistic understanding of digital content creation and management, equipping you to confidently address the complexities of the online content landscape.
What You'll Learn
1. Structure content governance rules and guidelines by breaking down existing policy constraints.
2. Organise web assets and Content Management System settings to maintain consistent and reliable content updates.
3. Arrange and refine content components to prepare web pages for Content Management System deployment
4. Deconstruct Content Management System issues to identify, isolate, and document causes affecting content display.
5. Interpret performance data to improve content design and user experience.
Entry Requirements
Prerequisites
Language:
• Attained at least WPLN level 6 OR
• Obtained Grade C6 for GCE O level English OR
• Other equivalent qualifications
Academic:
• Obtained at least a pass or C6 at GCE O Level in at least 3 subjects OR
• Candidates with other qualifications will be considered on a case-by-case basis OR
• Mature candidates (≥ 30 years old) with 8 years of relevant working experience