Data Storytelling with AI

About This Course

This course is an evolution of, and replacement for, our long-standing Data Storytelling course, which is already SSG funded and has been continuously offered since March 2017. It has served as a core module stackable to the MTech in Enterprise Business Analytics (EBAC) programme, as well as a standalone Executive Education course for working professionals.

The course is evolving beyond foundational data storytelling into a more advanced, practice-oriented programme that reflects how data storytelling has evolved in the Artificial Intelligence (AI) era, and the measurable impact it can create. The curriculum integrates advanced frameworks and embeds generative AI across the end-to-end workflow, with key values as below:

- Outcomes over outputs: Focus on “Insight-to-Impact”
- AI-embedded workflow: More than traditional visualization tools, systematic use of generative AI to accelerate analysis, prototyping, and audience-specific narratives
- Influence and decision-making: Structured practice through role-plays with executive and operational personas
- Tool-agnostic frameworks: Emphasis on transferable principles across platforms (e.g. More than Tableau, Power Business Intelligence, incorporate Emerging tools with Data Science foundation)
- Practice-oriented delivery: Led by experienced industry practitioners, ensuring real-world relevance, applied insights, and immediate transfer to workplace challenges to drive change

Through real-world case studies and guided use of AI-augmented platforms, learners will practice rewriting dry “data findings” into compelling recommendations at resonate with diverse stakeholders to drive impactful actions.