Behavioural Insights Foundation Programme: Applying Behavioural Insights in Healthcare
About This Course
Behavioural Insights (BI) empowers healthcare professionals to understand and influence human behaviour effectively. From improving treatment adherence to encouraging healthier choices, Behavioural Insights offers practical tools to drive positive healthcare outcomes. This hands-on programme guides participants through applying BI to real-world healthcare challenges.
This programme in-person full-day sessions where participants will learn key concepts and tools, and project work. Coaching sessions will be provided after each in-person session where trainers will guide course participants to improve on their Behavioural Insights solutions developed during the in-person sessions.
What You'll Learn
• Conduct effective behavioural analysis and research
• Design behaviour-change interventions
• Measure and assess intervention effectiveness
• Integrate Behavioural Insight (BI) tools with design thinking methods
Entry Requirements
Applicants should have an interest in using Behavioural Insight to improve healthcare practice and service delivery. As such, those with healthcare-sector experience are encouraged to apply as they will find the course particularly applicable to their professional practice. Applicants will be evaluated to ensure that they have an appropriate Behavioural Insight problem statement that has been endorsed and supported by their department before they can be considered for enrolment. This is critical as they would be working on that Behavioural Insight statement throughout the course.