PWM-Retail: Visual Merchandising Presentation (SF - Associate)
About This Course
This course is only for the low wage workers in the PWM-Retail Sector.
This course provides learners with the knowledge and ability to:
•Maintain displays to enhance appeal of merchandises
•Understand the future of Visual Merchandising and what lies ahead
•Understand the importance of retail storytelling in store design, layout and merchandising, prepare and arrange products and the display area according to guidelines/workplace safety requirements
•Uphold stocks and merchandise presentations according to organizational visual display guidelines
•Set-up a trendy and instagrammable display layout that provides a differentiating customer experience
What You'll Learn
Gone are the days where visual merchandising is simply placing of products on the shelves; key element of providing customers a memorable experien,tial customer journey in the physical store and creating an instagrammable-worthy store, using "Apartment" to present merchandise are new concepts in visual merchandising.
This Art and Science of Visual Merchandising programme will impart the basics of store set up, tips and techniques to display products aesthetically to attract customers to explore the store and share their experience through word of mouth or social media.
The course will cover the following areas:
•The Future Of Visual Merchandising
•The New Retail Landscape
•Types Of Store Layout
•The Five Senses In Visual Merchandising
•Colour Psychology To Give Your Business An Edge
•Product Placements & Merchandising Basics
•Planogram & Display Props
•Light It Right & Housekeeping Standards
•Technology To Enhance Shopping Experience
•Retail Design & Visual Merchandising In The Instagram Age
Entry Requirements
- GCE 'N' Level Credit (at least C5) in English and Mathematics or Workplace Literacy and Numeracy (WPLN) score: Level 4 for Reading, Listening and Numeracy; and
- With at least 1 year working experience in retail or no working experience are welcome to apply