BA (HONS) DESIGN COMMUNICATION
About This Course
Thinking through making: Get a strong grounding in contextual understanding and technical skill sets in a practice-based studio learning environment.
Industry-based projects: Gain experiential learning through mentorships, entrepreneurship bootcamps, specialised designer masterclasses and global engagement with overseas university partners.
Strong foundation in design research: Get the opportunity to focus on an area of study within one of the following research tracks: culture and identities, media and technology, experiences and futures.
The graduation project: Be led to the creation of new artefacts, experiences and discourses, accompanied by a well-researched sound dissertation paper.
What You'll Learn
The BA (Hons) Design Communication programme seeks to enable you to meet the new challenges of your generation and contribute to its contemporary visual culture, social practices and the new economy.
Unique in Asia, the programme provides a holistic education that pushes the boundaries of the discipline, while keeping up-to-date with the latest technologies. It enables you to engage with areas of interest ranging from graphic design, branding and identity, digital media, critical practice and making, editorial design, type narratives, materials and craft-making, and information and computational design.
You will work through cross-disciplinary, multidisciplinary and interdisciplinary approaches to different design briefs. You will engage in studio-based learning, contextual and cultural studies, masterclasses, industry-related capstone projects, practice-based research, and entrepreneurial boot camps. Our continued collaboration with crucial design industry stakeholders testify to this component's currency and industry relevance.
You emerge as a thinking designer who can articulate novel ideas, innovate design practices and help shape the future design industry.
For more information, please visit our website.
Entry Requirements
The qualifications listed below are common entry qualifications submitted by applicants.
- Singapore-Cambridge GCE �A� level with minimum �Pass� in two subjects at A-Level/H2 Level and General Paper
- Local Polytechnic Diploma
- International Baccalaureate (IB) Diploma
For more information, please visit our website.