Content Marketing (Bundled) (SF) (Synchronous and Asynchronous E-Learning)
Training Provider: LITHAN ACADEMY PTE. LTD.
Course Reference: TGS-2019501594
S$660
Original: S$2,200
Save S$1,540
About This Course
This module enables the learner to master content strategies, understand the role of content in inbound marketing and execute content & email marketing campaigns. The learner will understand inbound marketing planning and content creation, content promotion and optimization, email marketing fundamentals & Implementation & optimisation of email campaigns, and marketing automation
What You'll Learn
This module contains 9 Instructional units as mentioned below and this course is delivered in blended mode. They are:
01 Content Planning
02 Content Creation
03 Content Promotion
04 Content Optimisation
05 Email Marketing Fundamentals
06 List Building Strategy & Segmentation
07 Effective Email Content
08 Email Marketing Campaigns
09 Email Marketing Optimisation
The learner shall perform e-learning and assignments for the Instructional Units with online support from the Mentors. Subsequently, the learner shall perform a modular project with the guidance of an industry expert who plays the role of "Project Mentor".
01 Content Planning
02 Content Creation
03 Content Promotion
04 Content Optimisation
05 Email Marketing Fundamentals
06 List Building Strategy & Segmentation
07 Effective Email Content
08 Email Marketing Campaigns
09 Email Marketing Optimisation
The learner shall perform e-learning and assignments for the Instructional Units with online support from the Mentors. Subsequently, the learner shall perform a modular project with the guidance of an industry expert who plays the role of "Project Mentor".
Entry Requirements
Minimum O Level or its equivalent with good PC literacy and basic MS Excel skills
Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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