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Communications Channel Management (Synchronous e-learning)

Name: Communications Channel Management (Synchronous e-learning)
Price: 350 SGD

Training Provider: SINGAPORE CHINESE CHAMBER INSTITUTE OF BUSINESS

Course Reference: TGS-2021005483

S$350

Original: S$700

Save S$350

About This Course

Upon completion of the course, the learners will be able to

• Prepare communications channel management plans to be aligned with brand and marketing activities
• Execute communications plan using negotiation and appropriate identification, selection and management of distribution channel structures
• Assess communication channels and their effectiveness
• Communicate to stakeholders regarding channels’ effectiveness

What You'll Learn

The aim of the course is to equip the professionals, managers and executives (PMEs) who are currently working or those intending to make a career switch to the Retail industry, with in depth knowledge and skills to design communications channel management plans align with brand and marketing activities, identify, select and manage distribution channel structures, as well as evaluate and communicate the effectiveness of communication channels to relevant stakeholders.

Entry Requirements

1) Age 21 years or above and have at least 2 years of work experience in supervisory or leadership position.
2) Able to speak, listen, read and write English at a proficiency level not lower than the Employability Skills WSQ Level 5 WPL (Comprehensive) and WPN. Similarly for Chinese at a proficiency level not lower than GCE ‘N’ or Hanban BCT (A) score not lower than 241 or BCT (B) score of not lower than 121.