Customer Experience (CX) Bootcamp

Training Provider: SINGAPORE UNIVERSITY OF TECHNOLOGY AND DESIGN
Course Reference: TGS-2021010262
S$1,050
Original: S$3,500
Save S$2,450

About This Course

Master the flow of CX research and evaluation
Evaluate and select a method to conduct CX research for a business scenario
Gain insights to customer needs
Be equipped with using one CX analysis tool to analyse the ecommerce platform

What You'll Learn

Good customer experience can bring good business value. Nowadays, Customer Experience (CX) is getting more and more attention, marketing through CX strategy has become one of the top skills that marketers must master. CX Research can help you better understand customers as well as introduce products and services; thus improve customer loyalty.

Marketing is the heart of a business and CX is the king of products and/or services. Companies that focus on customer experience reduce churn and increase revenues, leading to higher profits.

To learn how to apply CX management skills to marketing—especially for localised service and marketing—will greatly help marketers locate customers more accurately, improve customer journey and expand business more effectively.

Entry Requirements

At least O level Pass in Mathematics and basic knowledge of internet (Digital Literacy: Basic) and Mandarin.

Course Details

Duration 156.5 hours
Language English
Training Commitment Not specified
Total Enrolled 18 students
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.

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