CXDesign-Ready

About This Course

Improve your customer experience design and discover ways to attract, retain and grow the relationship with your valued customers. Through CXDesign–Ready, you will get to learn about data driven customer journey mapping and participate in hands-on practice using your existing business use case.

You will also get to experience a project-based learning approach and be guided by a mentor to ensure knowledge retention, while encouraging the development of practices that will enable you to enhance customer experience design.

This course will be conducted in two phases:
• Phase 1: You will be part of a one and a half-day workshop which aims to deepen your understanding of data driven customer experience design and the use of customer journey map. There will also be sharing of case studies.

• Phase 2: Over X days, you will be grouped in a team of three. Mentors will be assigned to guide teams to create their customer journey map and plan the actionable outcomes.

To achieve effective learning, participants/teams should have an outline of their problem statement before course commencement. You may consult the trainers on your project problem statement during training.

For individuals who wish to gain a broader perspective of customer experience and journey mapping, with no specific business-use case in mind, we recommend the one-day course: Customer Journey Mapping (CJM) Fundamentals.