Build an Effective E-commerce Website using Shopify
About This Course
- Analyse the elements of successful e-commerce store design and how it relates to brand strategies and objectives
- Understand the technical processes that are involved in creating the user experience for an e-commerce store
- Design and develop an e-commerce store from scratch using the Shopify platform
- Create and implement a plan to upload website content and align it with existing or upcoming marketing and branding campaigns
- Understand how to schedule and create a process for website maintenance to ensure the e-commerce store runs smoothly
What You'll Learn
- Product Management and Payment Integration: Ability to add products and integrate secure payment options
- Search Engine and User Experience Optimisation: Learn techniques to optimise an e-commerce website
- Website Traffic Analysis and Performance Improvement: Acquire skills in analysing website traffic and interpreting data
Entry Requirements
• Aged 21 and above
• Have basic computer literacy Level 2
• Have minimum GCE “N”, “O” or “A” Level / NITEC or a diploma qualification and minimum 2 years of working experience;
• Have an understanding and working knowledge of sales and marketing principles/practices and
• Have an English language proficiency equivalent of higher of any of the following - GCSE N/O Levels pass in English / WPLN Level 5 / IELTS 5.5 / TOEFL (internet based total) 46-59.