Brand Storytelling with Design for Business
Training Provider: Republic Polytechnic
Course Reference: TGS-2023020741
S$81
Original: S$270
Save S$189
About This Course
This short course aims to help business understand how storytelling can create a unique identity for their brand that will enable them to stand out from the competition. Participants will learn how to construct a story for their brand that is personable, authentic, and reflective of their business philosophy. Leveraging on this process, participants will also understand how story is intricately tied to the design outlook for their business to create an integrated identity.
What You'll Learn
Participants will learn to:
1. Explain why brand storytelling is important to constructing a business identity.
2. Construct a story for their brand which is relatable to their target audience and authentic to their business philosophy.
3. Explain how brand storytelling affects the overall design outlook of their business.
4. Create a set of guidelines that would determine how the brand's story would affect the design outlook of their business.
1. Explain why brand storytelling is important to constructing a business identity.
2. Construct a story for their brand which is relatable to their target audience and authentic to their business philosophy.
3. Explain how brand storytelling affects the overall design outlook of their business.
4. Create a set of guidelines that would determine how the brand's story would affect the design outlook of their business.
Entry Requirements
Proficiency in English
Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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