Digital Marketing - Creating and Curating Video Content in Your Digital Strategy
Training Provider: SINGAPORE MANAGEMENT UNIVERSITY
Course Reference: TGS-2023021256
S$480
Original: S$1,600
Save S$1,120
About This Course
At the end of the course, participants will be able to:
- Understand various digital content strategies and the use of storytelling to script
- How to select and use various video production tools to help enhance your creative output for maximum digital impact
- Gain practical experience through a hands-on, real-life project specially created for today’s digital marketer
What You'll Learn
Video content has permeated every aspect of our lives. We begin to realise its impact on our daily lives in terms of information dissemination and how we make decisions. It is therefore paramount to understand and leverage the power of distribution tools such as Facebook, YouTube and Vimeo, and how videos can be a powerful tool for successful digital marketing campaigns.
Learn the art of delivering relevant content while driving profitable actions, as such a crucial skill becomes imperative to any industry. Participants will learn the building blocks of creating video content and equip themselves with the skill of crafting the right content tailored to their audience's needs.
Learn the art of delivering relevant content while driving profitable actions, as such a crucial skill becomes imperative to any industry. Participants will learn the building blocks of creating video content and equip themselves with the skill of crafting the right content tailored to their audience's needs.
Entry Requirements
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Course Details
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.
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