Data Storytelling
About This Course
Data is growing at a phenomenal rate. While the surge in data visualization tools in recent years has helped to present the “what” of the data, businesses still struggle with communicating the “why” of their data findings to the stakeholders. This can hamper the decision-making process, and businesses are thus still unable to fully harness the hidden power behind the sheer volume of data. So how can this gap be plugged? The answer is Data Storytelling.
In this workshop, participants will learn to communicate data findings, tailored to a target audience, by connecting the dots using compelling narratives and visuals such as storyboarding and visual aesthetics. With the augmentation of Generative Artificial Intelligence (AI), participants will also be exposed to efficient methods of crafting these narratives, optimizing their storytelling process. This will hopefully make it easier for the audience to catch on the significant message behind the data, help them make more timely and effective decisions, and hence, have a positive impact on the business.
What You'll Learn
• Be equipped with concepts and techniques to transform data into stories
• Learn various attributes that can alter the impact on your audience
• Gain a new perspective to communicate your data differently with the assistance of Artificial Intelligence (AI) driven insights.
Introduction to Data Storytelling
• Why data storytelling?
• What is data storytelling?
Transforming Data to Stories
• Identifying the context
• Building a data story
• Planning a narrative using a storyboard
Communicating Stories from Data
• Selecting the right visuals
• Enhancing visual aesthetics
• Best practices for visualisation and presentation
Entry Requirements
Possess basic data visualisation knowledge and skills which utilizes BI tools such as Tableau, Qlik or Power BI. Please note that this is not a BI tool training course. No programming is required.