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Developing Social Currency for Retail Marketing

Name: Developing Social Currency for Retail Marketing
Price: 240 SGD

Training Provider: TEMBUSU INSTITUTE PTE. LTD.

Course Reference: TGS-2023035995

S$240

Original: S$800

Save S$560

About This Course

Candidates who complete the module will be able to perform,
1. Coordinate public relations campaign activities
2. Arrange campaign schedule
3. Collate and present campaign effectiveness results

What You'll Learn

This module teaches you how to establish influencial currency. You will learn how to create a monetary value from your customers, brand, followers and likes. It is an extent of how people can draw a relation to a point of their lives
a) Evaluate your strategy and value of the campaign that is running a for a given period of time. The key objective is to generate a following
b) From the campaign objective and goals, how can it tie back to relate to the mass public to draw viewership or following
c) Understand the benefits of having a social currency
d) is it trendy enough to establish a short term novelity
e) Develop a timeline of life cycle of the campaign
f) What are the strategies to retain and engage your community

Entry Requirements

1. Singaporean and PR
- Minimum GCE 'N' Level
2. International
- IELTS score 4.5 or TOEFL score 450 AND
- High School Diploma equivalent to GCE ‘N’ Levels with minimum grade C6 for 3 subjects, including English and Mathematics
3. ALL Students are required to have basic computing skills - i.e. able to turn on the laptop, use the mouse, drag and drop files, use online search engines for research; and be a competent user of Microsoft Office.