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Apparel Product Development (Classroom and Asynchronous e-learning)

Name: Apparel Product Development (Classroom and Asynchronous e-learning)
Price: 640.75 SGD

Training Provider: TEMBUSU INSTITUTE PTE. LTD.

Course Reference: TGS-2024042317

S$641

Original: S$1,282

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About This Course

• Analyse sales data, consumer shopping behaviours, market trends, local and global markets to determine potential of product categories and products for house brand development
• Analyse potential house brand products against target market's perceptions, preferences, needs, expectations and market demand
• Analyse and recommend suppliers for house brand product development
• Oversee product development for house brands
• Develop and implement marketing and promotional strategies
• Review house brand product life cycles, product performance and quality
• Manage suppliers for product quality and re-stocking negotiation
• Recommend new ideas and provide insights to identify possible new product development
• Evaluate and improve new products to ensure commercial succes

What You'll Learn

Manage product lifecycles to ensure alignment to established house brand positioning strategies that take into account target markets, customer needs and perceptions. Develop and implement house brand development strategies that relate to target consumers.

Entry Requirements

Singaporean and PR:

• Possess a minimum credit in English at GCE “N” Level or its equivalent.

International:

• IELTS score 4.5 or TOEFL iBT score 32.

• High School Diploma equivalent to GCE ‘N’ Levels with minimum grade C6 for 3 subjects, including English and Mathematics.

• ALL Students are required to have basic computing skills - i.e., able to turn on the laptop, use the mouse, drag, and drop files, use online search engines for research; and be a competent user of Microsoft Office.