Applied Analytics Using Predictive Modelling

Modern predictive analytics uses data to model a specific domain, isolate key factors and use the models or algorithms built using this process to predict likely future outcomes from new data. Predictive analytics is not a new concept and businesses have been using decision trees and regression to help correlate and classify their data and make predictions.
Mathematical modeling tools are applied to data in order to generate predictions about an unknown fact, characteristic, or even event not yet available in the dataset. To put it simply, we use statistical techniques to derive sophisticated predictive models and algorithms from large data sets without requiring explicit programming.
This course covers the life cycle of the data mining project and the key concepts of various predictive analytics techniques. It focuses on performing predictive analytics using supervised and unsupervised machine learning models on an open-source programming platform and how to communicate the results to audiences.
This course is part of Professional Certificate in Business Analytics.

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