Customer Engagement and Digital Excellence Pro
About This Course
The course is designed in response to identified performance gaps within the realm of digital customer engagement, gleaned from comprehensive market research, stakeholder feedback, and industry trend analysis. Key performance gaps include:
- Digital Customer Interaction: A notable deficiency in leveraging digital platforms for dynamic and effective customer interaction.
- Utilization of Digital Tools for Customer Engagement: Professionals often underutilize digital tools that can significantly enhance customer understanding and service personalization.
- Strategies for Customer Experience Enhancement: There's a gap in deploying effective strategies that leverage digital innovations to improve overall customer experience.
What You'll Learn
- Mastery of Digital Tools: Skills to use digital tools for in-depth customer insights, leading to improved service customization.
- Strategic Application for Customer Experience: Understanding of how to apply digital innovations strategically to elevate the customer experience.
Entry Requirements
Language and Literacy Proficiency Level
Candidates must demonstrate the practical application of English listening and speaking skills, meeting the standards of the Employability Skills Workforce Skills Qualifications (ES WSQ) Workplace Literacy (WPL) Level 3.
This proficiency should be evident in the candidate’s ability to comprehend and articulate ideas clearly in professional and operational contexts within the Retail industry.
Target Age Group
The course is designed for individuals who are 35 years and older, acknowledging the rich experience this demographic brings to the learning environment.
The curriculum is tailored to build upon their existing knowledge base, focusing on applying skills in practical workplace scenarios.
Minimum Education Level
The minimum education requirement is secondary school education, ensuring that all participants have a foundational academic skill set to build upon.