Digital Media Engagement Strategies

Training Provider: Republic Polytechnic
Course Reference: TGS-2025053272
S$509
Original: S$1,698
Save S$1,189

About This Course

Students will also learn how, through design and storytelling, digital media platforms can be used to create targeted messaging that deliver multiplied and measurable results. They will gain hands-on experience designing news content as well as communication strategies for major digital platforms including web, social media and mobile.

What You'll Learn

Audiences today seek content from multiple platforms and media professionals must learn to communicate through and across these platforms. This module introduces students to concepts and techniques that enable them to write and create content catered to online audiences on digital media platforms. Students will be guided on how to strategically integrate digital media tools in the content creation process and well as to employ digital media tools to drive traffic and attract readers.   

Entry Requirements

'O' Levels
• At least three (3) ‘O’ Level passes in the following subjects:
English Language (EL1 or EL2) Grade 1 – 7
Mathematics Grade 1 – 6
One (1) relevant subject Grade 1 – 6
• and at least one (1) year relevant work experience

Higher Nitec
• GPA ≥ 2.0
OR
• GPA ≥ 1.5 AND at least one (1) year relevant work experience

Nitec
• GPA ≥ 3.5
OR
• GPA ≥ 3.0 AND at least one (1) year relevant work experience

Higher Nitec in Technology/ Services
• GPA ≥ 2.0 AND at least one (1) year relevant work experience

Nitec in Technology/ Services
• GPA ≥ 3.5 AND at least one (1) year relevant work experience

Workforce Skills Qualifications (WSQ)
• Relevant WSQ Advanced Certificate (or higher) AND at least one (1) year relevant work experience AND Level 6 WSQ Workplace Literacy SOA and Workplace Numeracy SOA

Course Details

Duration 60 hours
Language English
Training Commitment Part Time
Total Enrolled New course
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Note: To apply for this course, visit the SkillsFuture website or contact the training provider directly.

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