Business Strategy Development: Leveraging Key Success Drivers [Classroom Facilitated, Asynchronous E-Learning]
About This Course
Too often, even in today’s world of the digital and customer-centric era, businesses focus largely on a sales approach by pushing products at consumers and focusing on outselling the competitors through price wars. However, as the speed of change and evolution accelerates, it is increasingly impossible for any business to find meaningful and sustainable success without having the insights, understanding, and management of the environments in which they operate, and this includes the internal business environment which can be the most overlooked.
In this course, you will learn how to analyse your business’s internal environment, identify the factors most critical to its success, and from there acquire the ability to develop and implement a sharp and solution-oriented strategy that roadmaps a clear and performance-based action plan, while expending (limited) resources only on what matters most, and through collaborated and coordinated efforts.
Additionally, you will learn how to gather and analyse information from different sources and manage communication across customer interactions to ensure a consistent and positive experience. Your business will benefit from you being able to apply these acquired skills for any strategic initiative throughout any part of your organisation. Undertaken properly, your business can gain the potential outcome of an optimally-run business that is resilient and agile in responding and adapting to changes and being able to continually reap more efficient ROI and leverage growth opportunities – especially in the relentlessly aggressive, complex, and ever-evolving world of today.
What You'll Learn
1. develop a Business Strategy that is specifically aligned to achieving the business vision through focusing on internal critical success factors.
2. develop a customer-focused strategy and action plan through a coordinated and collaborated organisational approach.
3. build a sustainable and competitive business value proposition through effective and timely management of the SWOT impacts to the internal business environment.
4. optimise returns and ROI continuously by making well-informed and insightful decisions.
Entry Requirements
Basic English Proficiency and Digital Literacy. With 2 years' experience in management role.