CaseTrust Accreditation Scheme for eCommerce Businesses [Classroom Facilitated, Asynchronous E-Learning]
About This Course
Almost every business has an online presence today, and any retail business must leverage on eCommerce in some way or other in order to sustain and thrive. However, the fiercely aggressive competitive environment means that success may not always be equally distributed, and new and smaller entrants, and digital migrant businesses, need to apply all the leverage possible especially in view of their more limited resources.
In the eCase Accreditation Scheme for eCommerce Businesses workshop, you will be able to perform a self-evaluation of your e-Commerce channels and determine the gaps and hence the opportunities to improve the user experience. You will also learn how to develop an optimal e-Commerce user experience, and use this knowledge to determining and applying the solutions to your eCommerce channels, in turn improving significantly your chances of getting accredited.
Once accredited, your business will benefit tremendously from the right to use the eCaseTrust quality mark, which serves to enhance the user confidence. At the same time, the applied solutions to develop your e-Commerce optimal user experience will also drive improved engagement, and in turn better sales conversions. The positive experience will even derive the value of greater propensities of loyalty and even referrals.
What You'll Learn
1. assess accreditation readiness of eCommerce channels through self-assessment of prescribed criteria.
2. determine the gaps and opportunities of eCommerce channels through understanding the accreditation pre-scribed criteria.
3. identify required solutions to close criteria gaps based on understanding the optimal eCommerce channels customer experience.
Entry Requirements
Basic English Proficiency and Digital Literacy. Must own an eCommerce Business.