Specialist Diploma in Digital Content Creation for E-Commerce
About This Course
The objective of the proposed Specialist Diploma in Digital Content Creation for E-Commerce are:
• To equip post-diploma graduates from design and business backgrounds with the skills to support organisations or businesses in creating and delivering engaging contents across multiple digital channels;
• Relevant E-Commerce and content creation & management skills to enhance online business competitiveness through different marketing strategies and content development;
• Analytics software tools and empathy techniques to develop consumer insights and provide omni-channel customer experience for sustained E-Commerce success.
What You'll Learn
• Post-Diploma Certificate 1: Creative Content Creation (150 hours)
• Post-Diploma Certificate 2: Content Marketing & Management (150 hours)
Entry Requirements
The admission requirement(s) is/are:
• A diploma from a local polytechnic or degree in design, user experience or information technology with a minimum of 3 year(s) of working experience in the areas of relevance mentioned above.
Recognition of Prior Learning (RPL):
• Applicants who do not meet the entry requirements may be considered for admission to the course based on:
o Evidence of at least 5 years of relevant working experience; or
o Supporting evidence of competency readiness.
• Suitable applicants who are shortlisted may have to go through an interview and/or entrance test(s). The Polytechnic reserves the right to shortlist and admit applicants.