Communicate your Innovation Story through Story Mapping
Training Provider: Nanyang Polytechnic
Course Reference: TGS-2024041213
S$90
Original: S$300
Save S$210
About This Course
The course will harness the use of online software and e-templates to create story maps for interactive media and effective business message design. Story Mapping is often used as part of a company’s Digital Marketing strategy and Branding Management to communicate its product/service value to consumers through its website, social media and e-commerce platforms. It is also an integral tool used in the Design Thinking (DT) process and articulation of final business strategy.
What You'll Learn
Participants will be able to:
- Use story mapping to discover tangible value in innovative products and services
- Use story mapping tools to create a pathway for creating powerful customer or user-focused stories
- Create a story map to tell your company's or your personal innovation story for a proposal or pitch!
- Use story mapping to discover tangible value in innovative products and services
- Use story mapping tools to create a pathway for creating powerful customer or user-focused stories
- Create a story map to tell your company's or your personal innovation story for a proposal or pitch!
Course Details
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Note: To apply for this course, visit or contact the training provider directly.
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