Business storytelling to connect with your online target audience (part of SCTP)
About This Course
At the end of this workshop, learners will be able to:
Understand the difference between marketing and business storytelling
Apply the key principles of storytelling to effectively connect and engage with target audience
Create a compelling business story by using the framework and applying the principles of persuasive communications
What You'll Learn
Entry Requirements
All Singaporeans and Singapore Permanent Residents aged 21 years old and above
Target applicants to have: -
1. GCE ‘O’ level (with minimum 3 credits including English and Mathematics) OR
2. NITEC or Higher NITEC learners in any discipline OR
3. WSQ Advanced Certificate (or higher) OR
4. Diploma Graduates or higher in any discipline
Recognition for Prior Learning (RPL)
• Applicants who do not meet the entry requirements may be considered for admission to the course based on supporting evidence of competency readiness.
• Suitable applicants who are shortlisted may have to go through an interview. The Polytechnic reserves the right to shortlist and admit applicants.