1 Day Hands-On Pay Per Click Search Advertising (part of SCTP)
About This Course
This short course provides learners with an understanding of Google Ads platform, campaign set-up and ad group structure. Learners will acquire different techniques of writing ad copy, keywords research, click through rate with ads extensions and put into practice during hands-on practical activities during the course.
What You'll Learn
Entry Requirements
All Singaporeans and Singapore Permanent Residents aged 21 years old and above
Target applicants to have: -
1. GCE ‘O’ level (with minimum 3 credits including English and Mathematics) OR
2. NITEC or Higher NITEC learners in any discipline OR
3. WSQ Advanced Certificate (or higher) OR
4. Diploma Graduates or higher in any discipline
Recognition for Prior Learning (RPL)
• Applicants who do not meet the entry requirements may be considered for admission to the course based on supporting evidence of competency readiness.
• Suitable applicants who are shortlisted may have to go through an interview. The Polytechnic reserves the right to shortlist and admit applicants.