Visual Merchandising Presentation [Classroom Facilitated] (Part of SCTP)
About This Course
This course is designed to provide learners with the skills and knowledge to create visually appealing and effective store layouts that enhance the customer shopping experience. Participants will explore the principles of visual displays, health and safety standards, and the development of policies and checklists to maintain visual merchandising standards. The course also covers evaluating the effectiveness of visual displays through quantitative data and leading the execution of visual merchandising guidelines. By the end of the course, learners will be equipped to manage and optimise visual merchandising efforts to align with brand, marketing, and promotional activities.
What You'll Learn
- Apply Principles of Visual Displays to Create Effective Store Layouts
- Health and Safety Standards and Compliance in Visual Merchandising
- Developing Policies and Checklists to Maintain Visual Merchandising Standards
- Evaluating the Effectiveness of Visual Displays Through Quantitative Data
- Leading and Overseeing the Execution of Visual Merchandising Guidelines
Entry Requirements
Basic English Proficiency:
Able to understand and read English, in order to comprehend trainer's instructions, training materials and participate in class discussions.
Basic Digital Literacy:
Use email, browse the internet and be able to use Microsoft Office.