Tourism Market Research
Training Provider: Nanyang Polytechnic
Course Reference: TGS-2025056938
S$71
Original: S$235
Save S$165
About This Course
Marketing research aims at collecting important information from the customers. In the case of tourism, the tourists are the customers. Just like any line of business, the tourism industry needs to strengthen its relationship with its customers by improving the quality of its services.
What You'll Learn
The primary objective is to equip learners with the ability to collect and interpret customer data—specifically from tourists—to improve service quality and strengthen customer relationships within the tourism industry
Course Details
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