Retailing and the Economy [Synchronous e-Learning] (Part of SCTP)
Training Provider: Nanyang Polytechnic
Course Reference: TGS-2025058588
S$252
Original: S$840
Save S$588
About This Course
On completion of this course, participant will be able to demonstrate thorough knowledge of the retailing landscape, and be aware of external economical and political events in the context of the retail industry which may impact the organisation.
What You'll Learn
The module will cover the following areas:
- Key considerations in retailing
- Target markets in retailing
- Marketing strategies used in retailing
- Distribution methods in retailing
- Service levels offered in retailing
- Ownership structures for retailers
- Retail formats
- Effects of demand and supply on the price and production quantity
- Different types of market structures
- Effects of socio-economic changes
- Economic indicators of a country
- Application of the following concepts in the context of retailing: scarcity, opportunity costs, demand and supply, elasticity, utility concept
- Factors affecting the global retail environment and the way retailers do business
- Importance of retailing to Singapore
- Key issues affecting the retail sector in Singapore
- Strategies used by the Singapore government and other agencies to boost the local retail sector’s productivity performance and how they impact the economy
- Technology and legal requirements related to retail
- Key considerations in retailing
- Target markets in retailing
- Marketing strategies used in retailing
- Distribution methods in retailing
- Service levels offered in retailing
- Ownership structures for retailers
- Retail formats
- Effects of demand and supply on the price and production quantity
- Different types of market structures
- Effects of socio-economic changes
- Economic indicators of a country
- Application of the following concepts in the context of retailing: scarcity, opportunity costs, demand and supply, elasticity, utility concept
- Factors affecting the global retail environment and the way retailers do business
- Importance of retailing to Singapore
- Key issues affecting the retail sector in Singapore
- Strategies used by the Singapore government and other agencies to boost the local retail sector’s productivity performance and how they impact the economy
- Technology and legal requirements related to retail
Entry Requirements
Basic English Proficiency:
Able to understand and read English, in order to comprehend trainer's instructions, training materials and participate in class discussions.
Basic Digital Literacy:
Use email, browse the internet and be able to use Microsoft Office.
Course Details
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