(SCTP) Certificate in Marketing & Digital Communication (Eligible for Full-Time TA)
About This Course
In today’s fast-paced digital economy, businesses increasingly rely on effective marketing and communication strategies to engage customers, build brand presence, and drive growth. The increasing demand for digital content, data-driven decision-making and cross-platform engagement has created new opportunities for individuals with the right mix of creative and technical skills.
This course is designed for mid-career individuals including unemployed jobseekers and those seeking a career switch into marketing and communication, who want to acquire in-demand digital and creative skills to stay relevant in today’s job market.
Learners will gain practical competencies to excel in roles such as digital marketing, content creation, social media management and marketing communication. Whether aiming to re-enter the workforce, transitioning to a new industry, or upskill for career growth, this course provides the tools and confidence needed to succeed in the evolving digital landscape.
What You'll Learn
Upon successful completion of this course, the participants will be able to:
• Develop and execute integrated marketing strategies using digital tools, customer insights, and storytelling techniques.
• Create, manage and evaluate engaging content across various digital platforms, including social media, video, and visual formats.
Entry Requirements
Target applicants to have:-
• Minimum of 3 GCE ‘O’ Level relevant credits, including English, Mathematics
OR
• NITEC in any discipline with GPA ≥ 2.8 (https://www.ite.edu.sg/secondary-school-students/admissions/academic-progression/academic-progression-from-nitec)
OR
• Higher NITEC in any discipline with GPA ≥ 1.5
OR
• WSQ Advanced Certificate (or higher)
Recognition of Prior Learning (RPL)
Applicants who do not meet the entry requirements may be considered for admission to the course based on supporting evidence of competency readiness.
Suitable applicants who are shortlisted may have to go through an interview. The Polytechnic reserves the right to shortlist and admit applicants.
All Singaporeans and Singapore Permanent Residents aged 21 years old and above.