Content Creation Strategy
About This Course
- Strategise and plan your content to engage your target audience
- Create content that is informative, educational, entertaining, inspirational, and persuasive
- Incorporate a wide range of writing techniques
- Shooting photos, videos and recording audio with your mobile phone
- Editing and producing graphic layouts, animation, and videos for your content
- Understand what data visualisation is and how to apply it to your created content
- Enhance your content by applying creative thinking skills
What You'll Learn
In this comprehensive 2-day online course, you will learn to establish and implement an effective content creation strategy. You will also be equipped with the knowledge and tools to create written and visual content that is engaging, persuasive and of value to your target audience.
You will learn the fundamentals of writing for various types of content, shooting photos and videos with your mobile phone, editing picture layouts and videos, and knowing where to download FREE visual and audio content. In addition, you will discover ways to generate new ideas to keep your content continually fresh and exciting.
Entry Requirements
Learners should have the following:
Assumed Attitude
• Have effective communication and relationship management skills to work with employees from all levels and areas within an organisation
Assumed Skills and Knowledge
• Manage the delivery of services to stakeholders within projects of limited scope
• Have effective communication and relationship management skills to work with employees from all levels and areas within an organisation
• Provide support to operational employees in the implementation of change processes
• Work with competitive knowledge of the business, industry and sector in which the organisation operates
• Be able to listen and speak English at a proficiency level equivalent to the Employability Skills Workforce Skills Qualifications (ES WSQ) & Workplace Literacy (WPL) Level 5
• The entry requirement will be ‘N’ level/’O’ level qualification and above and be able to read and write English at a proficiency level equivalent to the ES WSQ WPL level 5/N Level